{"id":41514,"date":"2024-07-23T12:07:43","date_gmt":"2024-07-23T10:07:43","guid":{"rendered":"http:\/\/shekulliagency.com\/?p=41514"},"modified":"2024-07-23T12:07:44","modified_gmt":"2024-07-23T10:07:44","slug":"adidas-heq-nga-reklamat-bella-hadid-39-per-qind-e-shitjeve-te-kompanise-vijne-nga-lindja-e-mesme-dhe-afrika-e-veriut","status":"publish","type":"post","link":"https:\/\/alb.shekulliagency.com\/?p=41514","title":{"rendered":"Adidas heq nga reklamat Bella Hadid, 39 p\u00ebr qind e shitjeve t\u00eb kompanis\u00eb vijn\u00eb nga Lindja e Mesme dhe Afrika e Veriut"},"content":{"rendered":"\n
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Lindja e Mesme dhe Afrika e Veriut kan\u00eb nj\u00eb pesh\u00eb prej 39 p\u00ebr qind t\u00eb shitjeve t\u00eb Adidas, e cila e largoi modelen palestinezo-amerikane me fam\u00eb bot\u00ebrore Bella Hadid nga reklama e k\u00ebpuc\u00ebve, ambasadore e mark\u00ebs s\u00eb cil\u00ebs ajo ishte p\u00ebr shkak t\u00eb reagimit t\u00eb grupeve lobuese dhe institucioneve q\u00eb mb\u00ebshtesin Izraelin. <\/p>\n\n\n\n

Sipas faqes TMZ, e cila ofron lajme t\u00eb tabloid\u00ebve n\u00eb mbar\u00eb bot\u00ebn, Hadid po p\u00ebrgatitet t\u00eb zhvilloj\u00eb betej\u00eb ligjore kund\u00ebr kompanis\u00eb pasi ajo u hoq nga reklama e k\u00ebpuc\u00ebve.<\/p>\n\n\n\n

Hadid ka pun\u00ebsuar nj\u00eb avokat p\u00ebr t\u00eb paditur kompanin\u00eb me arsyetimin se kompania nuk i ka p\u00ebrmbushur detyrimet e saj.<\/p>\n\n\n\n

N\u00eb postimin n\u00eb llogarin\u00eb e Adidas n\u00eb Instagram thuhet: “Vazhdojn\u00eb t\u00eb b\u00ebhen lidhje me tragjedin\u00eb e tmerrshme q\u00eb ndodhi n\u00eb Loj\u00ebrat Olimpike t\u00eb Mynihut p\u00ebr shkak t\u00eb fushat\u00ebs son\u00eb t\u00eb fundit SL72. K\u00ebto lidhje nuk jan\u00eb t\u00eb q\u00ebllimshme, ne k\u00ebrkojm\u00eb ndjes\u00eb p\u00ebr \u00e7do shqet\u00ebsim dhe shqet\u00ebsim t\u00eb shkaktuar n\u00eb komunitetet n\u00eb mbar\u00eb bot\u00ebn”.<\/p>\n\n\n\n

“Kemi b\u00ebr\u00eb nj\u00eb gabim, qoft\u00eb edhe pa dashje. Ne gjithashtu u k\u00ebrkojm\u00eb falje partner\u00ebve tan\u00eb Bella Hadid, ASAP Nast, Jules Kounde dhe t\u00eb tjer\u00ebve p\u00ebr ndikimin negativ (fushata) q\u00eb pati mbi ta dhe po rishikojm\u00eb fushat\u00ebn”.<\/p>\n\n\n\n

– 39 p\u00ebr qind e shitjeve t\u00eb Adidas vjen nga Lindja e Mesme dhe Afrika e Veriut<\/p>\n\n\n\n

Adidas, nj\u00eb nga markat m\u00eb t\u00eb m\u00ebdha t\u00eb veshjeve sportive n\u00eb bot\u00eb, pun\u00ebsoi 59 mij\u00eb njer\u00ebz n\u00eb mbar\u00eb bot\u00ebn dhe fitoi 21.4 miliard\u00eb euro t\u00eb ardhura neto nga shitjet vitin e kaluar.<\/p>\n\n\n\n

Nd\u00ebrsa Evropa, Lindja e Mesme dhe Afrika (EMEA) kishin fitim prej 39 p\u00ebr qind n\u00eb t\u00eb ardhurat nga shitjet e kompanis\u00eb deri n\u00eb vitin 2023, nga Amerika e Veriut 25 p\u00ebr qind, nga Kina 15 p\u00ebr qind dhe nga rajoni Azi-Paq\u00ebsor dhe Amerika Latine kishte 11 p\u00ebr qind secila.<\/p>\n\n\n\n

Shitjet neto t\u00eb Adidas n\u00eb rajonin EMEA u ul\u00ebn me 4 p\u00ebr qind n\u00eb vitin 2023 krahasuar me nj\u00eb vit m\u00eb par\u00eb, duke r\u00ebn\u00eb n\u00eb 8 miliard\u00eb e 929 milion\u00eb dollar\u00eb. Kompania gjermane e mbylli vitin 2023 me nj\u00eb humbje prej 63.4 milion\u00eb dollar\u00ebsh.<\/p>\n\n\n\n

– \u00c7far\u00eb kishte ndodhur? <\/p>\n\n\n\n

Hadid, nj\u00eb modele amerikane me origjin\u00eb palestineze, u hoq nga reklama e k\u00ebpuc\u00ebve p\u00ebr t\u00eb cilat ishte imazhi i mark\u00ebs, pas nj\u00eb postimi n\u00eb llogarin\u00eb zyrtare X t\u00eb shtetit t\u00eb Izraelit.<\/p>\n\n\n\n

N\u00eb postim shteti izraelit akuzoi Hadid p\u00ebr “antisemitiz\u00ebm” dhe “thirrje p\u00ebr dhun\u00eb”.<\/p>\n\n\n\n

Z\u00ebdh\u00ebn\u00ebsi i prodhuesit t\u00eb veshjeve sportive dhe mallrave Adidas k\u00ebrkoi falje, duke argumentuar se shfaqja e Hadid n\u00eb reklam\u00ebn e k\u00ebpuc\u00ebve t\u00eb p\u00ebrdorura n\u00eb Loj\u00ebrat Olimpike t\u00eb Mynihut 1972 shkaktoi “trishtim dhe shqet\u00ebsim”.<\/p>\n\n\n\n

Z\u00ebdh\u00ebn\u00ebsi pretendoi se kishte lidhje me “ngjarje tragjike historike” p\u00ebr shkak t\u00eb reklam\u00ebs s\u00eb k\u00ebpuc\u00ebve.<\/p>\n\n\n\n

Gjat\u00eb Loj\u00ebrave Olimpike t\u00eb Mynihut 1972, nj\u00eb organizat\u00eb palestineze bastisi Fshatin Olimpik m\u00eb 5 shtator dhe mori peng sportist\u00ebt izraelit\u00eb, duke rezultuar n\u00eb vdekjen e 11 atlet\u00ebve izraelit\u00eb.<\/p>\n","protected":false},"excerpt":{"rendered":"

Lindja e Mesme dhe Afrika e Veriut kan\u00eb nj\u00eb pesh\u00eb prej 39 p\u00ebr qind t\u00eb shitjeve t\u00eb Adidas, e cila e largoi modelen palestinezo-amerikane me fam\u00eb bot\u00ebrore Bella Hadid nga…<\/p>\n","protected":false},"author":1,"featured_media":41513,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-41514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lajme"],"_links":{"self":[{"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/posts\/41514"}],"collection":[{"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=41514"}],"version-history":[{"count":1,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/posts\/41514\/revisions"}],"predecessor-version":[{"id":41515,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/posts\/41514\/revisions\/41515"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=\/wp\/v2\/media\/41513"}],"wp:attachment":[{"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=41514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=41514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alb.shekulliagency.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=41514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}